Movie promotions have certainly moved beyond first looks and a run-of-the-mill teaser song. Gone are the days when an actor’s job was just limited to acting and shooting for the movie. The acting bit only makes up for the half the work today. The second half consists of promoting the movie. And by promoting, we mean offering a limited yet very exciting insight into the movie and converting every viewer possible into an end consumer. Did we mention that promoting the movie has very little acting involved? Yes, promoting means you have to look effortlessly fashionable and confident while travelling across the country to give millions of people a reason to buy that one ticket to watch your upcoming movie. The cast of Kapoor & Sons (Since 1921) is setting a perfect example of the same.

Set to hit the screens this Friday, the super stylish cast of the movie in their comfy denims showed up at the airport with a bit of both – mischief and intelligence. Their t-shirts read out the movie title and its date of release – out and loud and at the same time they redefined the denim-look for all the travel junkies. In case fashion critics are looking at them closely – we must admit this trio is only leading the way up.

PS: Break the head-to-toe denim look with a great pair of shoes. Find out your inspiration in the pictures. 

 

 

 

 

 

 

Pictures By: Viral Bhayani